News

This section features news, events and staff and Trustee vacancies from across the museum and heritage sector.

You can submit news articles for consideration to editor@aim-museums.co.uk

Disabled people fear exclusion due to Covid-19 restrictions

Survey reveals disabled people’s top concerns around visiting places and what they expect venues to be doing to make it safe and easy for them to visit. Disabled people’s top con…

Moving forward in digital heritage

Working in digital heritage is exciting: as technology improves all the time, the possibilities of what can be achieved continue to grow. Here AIM Associate Supplier Experience Heritage explore som…

Virtually there – creating effective online experiences

Many museums are reaching out to their audiences by exploring alternative ways to tell their stories in a memorable way. Here, ATS Heritage highlight what m…

Get involved with DCMS Love Culture week

To celebrate culture, DCMS will be highlighting: museums, galleries, heritage sites, libraries, cinemas and cultural organisations, bi…

Rethinking museum spaces for reopening

Award-winning architects John Puttick Associates explore how you might optimise your museum space to address the challenges of reopening …

ALVA Attractions Recovery Tracker

The Association of Leading Visitor Attractions (ALVA) has published the results of Wave 1, 2, 3 and 4 of its Attracti…

New Success Guide published – Understanding Your Audiences

  As AIM publishes it’s latest Success Guide – Understanding Your Audiences, author Emma Parsons, Arts and Heritage Consultant, shares her thoughts on understanding audience…

Copyright Enforcement And Using Images At Your Museum

If you are updating your marketing materials at your museum or sourcing new photos for your museum website, it can be easy to accidentally use copyrighted images by mistake. But behind every photog…

Improve Visitor Satisfaction At Your Museum Through Sentiment Analysis

Sentiment analysis (or opinion mining) has become a hot-trend topic of market research in the past few years and it can show you what your museum visitors think and feel about their experience at y…

Updated AIM Quick Guide: Donation Boxes In Museums

Since its initial launch in 2015, the AIM Quick Guide to ‘Donation Boxes in Museums’ has often been cited by…

Using Customer Journey Maps To Enrich Your Museum Visitor Experience

You think you might know what your museum visitors want when they come to you – but how can you be sure? If you want to get an insight into how your visitors think before they even step foot over…

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