AIM Hallmarks Governance Programme

AIM Hallmarks Governance Programme

Supported by Development Partners and Arts Council England


AIM has identified Governance as one of the key areas where excellence contributes to a thriving, prosperous museum. Being a museum or heritage trustee can be a rewarding but sometimes daunting task, so AIM is delighted to offer this Governance programme, designed to offer new opportunities for museum boards and trustees to share experiences, explore new approaches and benefit from expert support.

Included in the programme will be:

*Museum and Heritage Trustee Newsletter

*Prospering Boards for Prospering Museums

*Trustee Seminars

AIM is launching a new Trustee newsletter, packed with the advice, news and ideas that trustees particularly need. To sign up please contact or

Prospering Boards for Prospering Museums

This new strand is designed to assist boards in their development, with the aim of strengthening and increasing their capacity to offer effective leadership to their museums, using the Hallmarks as a guide.

Participants will receive bespoke, one-to-one support from a specialist consultant, who will work with them to identify and address particular challenges specific to them. It is open to boards at all stages of development, whether yours is a confident board that wants to hone particular areas of your work, a board that wants to move from a state of compliance to one of good performance, or simply a board that would benefit from more general guidance and support.

We are accepting applications on a rolling basis from Summer 2016. The application is in two stages. Stage One will be to complete an application form detailing your needs and goals. Successful applicants will be assigned a consultant from our pool of specialists, who will spend up to half a day working with trustees on an initial diagnostic visit.

This visit is designed to explore the issues identified on the application form in more detail and develop a plan for further support. Following the visit, the consultant and a representative from the museum will put together a short Stage Two application confirming what support is appropriate and how much consultant time is needed. Between 1 and 7.5 days of consultant time will be offered to boards following the initial half day diagnostic.

For further information, please download our Guidance and Application Form at the bottom of this page, or to discuss your proposal prior to application please contact: Helen Wilkinson, AIM Assistant Director:


Trustee Seminars


This series of seminars will offer in-depth expert advice to equip trustees to deal with some of the biggest challenges facing boards. The late 2016 programme will be as follows:


Engaging Board Meetings


Led by Anne Murch and Gaby Porter, this workshop is for anyone who has ever felt that their board could be engaging with big, exciting questions as well as the routine oversight of their organisation. It will aim to answer questions such as “How do we engage board members in creative conversations and invite them to contribute their ideas with enthusiasm?” as well as enabling boards to ensure they bring their attention to what matters most for their organisation.


Wednesday 19th October, 11.30am – 3.30pm, London



Strengthening the Chair/Chief Executive Relationship


Led by governance experts Hilary Barnard and Ruth Lesirge, this interactive seminar will explore what good, shared leadership between Chair and Chief Executives looks like in practice. Designed to enable participants to develop an effective, supportive and productive Chair/Chief Executive leadership model, it is essential that the Chair and Chief Executive attend as a pair.


Monday 12th December, 11.30am – 3.30pm, London



Reviewing Your Board for Succession Planning


Building a great board is an essential first step in the governance journey. Keeping a great board can be even harder! Led by Joy Allen of Leading Governance, this seminar is for any board at any stage of their development, whether it needs to recruit new trustees or broaden its range of skills. This interactive workshop will provide practical tips for board succession planning, including how to conduct a useful skills audit and recruitment methods in practice.


Wednesday 28th September, 11.30am – 3.30pm at Birmingham and Midland Institute, Birmingham


Monday 14th November, 11.30am – 3.30pm, Museum of Brands, London


These free seminars are suitable for all trustees from AIM member museums – no matter what your background they will help you to gain confidence in your role.


Supported by Arts Council England and sponsored by Development Partners, each session will inspire and revitalize the way you work by offering fresh thinking, a chance for reflection and a muturally supportive peer network. They will support your chance to strengthen governance in your museum and help it prosper and thrive.


To reserve your places please email

Trustees can also benefit from:

*Further governance workshops in 2017

*Advertising Trustee vacancies on the AIM Trustee Portal


Further reading which may be of use:

 *AIM Golden Rules of Good Governance

*AIM Success Guides


For more information, please contact



Click the above image to read

A brochure describing the AIM Hallmarks Governance Programme can be downloaded in PDF format using the link below or by reading the online version above.


Development Partners specialise in fundraising for heritage and cultural organisations. From strategic advice and campaign management to communications and bid-writing, the Development Partners team works with Trustees, staff and volunteers to give organisations the best chance of success.



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